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PHIRST PHRESH

PHRESH builds on an existing collaboration of three prominent West Midlands universities, Birmingham, Warwick and Keele. The PHIRST PHRESH team has experience of working with communities, the voluntary sector, public health teams and local and national government, and is committed to making positive changes to population health through co-produced research, particularly within communities who are typically underserved by research.

PHIRST PHRESH is led by Professor Peymane Adab and Professor Miranda Pallan based at the University of Birmingham and Professor Priya Paudyal at Keele University, with a further 10 core team members which include academic, local authority public health and public representatives.

Our multidisciplinary team has a wide range of methodological expertise and has a strong track record of evaluating a variety of initiatives to improve health and wellbeing in areas such as obesity, physical activity, diet, addictive behaviours, women’s health sexual health, workforce health, healthy aging, mental health and wellbeing, violence prevention and environmental impacts on health.

Our approach is centred on timely cooperation and collaboration. Each project will be run by a team of researchers, public health and local government professionals, and public representatives. We will include meaningful public and community involvement with diverse individuals at every stage of our research. By seeking their valuable insights and recommendations, we will ensure that our work addresses the unique needs of different communities.

Our team envisions a future where health and well-being flourish for every member of our communities. By embracing collaboration, listening to diverse perspectives, and sharing our findings, we can together forge a healthier and happier path forward for all.

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Key contact(s)
Dr Haliyya Bakare, PHIRST PHRESH Administrator h.o.bakare.1@bham.ac.uk,

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